APAC Expansion + Asset Investment Planning

PowerPlan

Employee number one in APAC, building a regional operation around complex asset, tax and investment-planning solutions.
2018-2020APACP&LAIPUtilitiesPublic Sector

The role

I was brought in as the first employee in APAC with responsibility for building the regional operation: market development, direct sales, channels, hiring, P&L and customer engagement. The customer base quickly expanded beyond a single flagship deal, including Department of Education Victoria, Sonic Healthcare and a portfolio of utilities across Australia and New Zealand where I sold, expanded or held direct account responsibility.

Asset investment planning

Through PowerPlan and Riva, the work sat in the same strategic space now occupied by modern AIP platforms: connect asset condition, risk, regulatory and financial context to long-term capital decisions.

The hard part was rarely optimisation in isolation. It was maintaining a credible evidence chain from operational reality to investment choice.

4× pipelineQuadrupled pipeline value within roughly 18 months.
10-year subscriptionSecured a long-term Victorian Government agreement with software value exceeding $8m and TCV above $13m.
Healthcare + utilitiesWon Sonic Healthcare and worked across roughly five or six utilities in Australia and New Zealand through direct sales, expansion or account responsibility.
Regional buildBuilt the APAC team and partner routes to market from zero.

Why it matters

As Industrial AI moves from predicting asset condition toward recommending and eventually executing interventions, the link between operational intelligence and strategic investment becomes even more important.

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